COOPERVISION INTRODUCES NEW DAILY DISPOSABLE TORIC
CooperVision, Inc. has introduced MyDay toric daily disposable contact lenses, which combine the company’s Optimized Toric Lens Geometry for easy fit and stability and Smart Silicone chemistry for optimal oxygen permeability, improved surface wettability, higher water content and lower modulus. The lenses also feature built-in UV protection that filters 85% of UVA and 96% of UVB rays. MyDay toric lenses have a base curve of 8.6mm and a diameter of 14.5mm and are available in sphere powers from plano to -6.00D (0.25D steps), and -6.00 to -10.00D (0.50D steps); plus powers will be available in the future. Available cylinder powers are -0.75D, -1.25D, and -1.75D (in axes of 10°, 20°, 70°, 80°, 90°, 100°, 110°, 160°, 170°, and 180°) and -2.25D (in axes of 10°, 20°, 90°, 160°, 170°, and 180°). For more information, visit PrescribeMyDay.com/Toric.
ART OPTICAL BRINGS KERASOFT THIN TO U.S. MARKETPLACE
Under license from UltraVision CLPL, Art Optical is now manufacturing and supplying KeraSoft Thin, a quarterly replacement silicone hydrogel contact lens, in the U.S. KeraSoft Thin, manufactured in Contamac’s Definitive silicone hydrogel material, offers an ultrathin design for improved wearing comfort, increased oxygen transmission and increased lens flexibility for improved drape over the cornea. An eight-lens diagnostic set is available, as are additional fitting resources, training aids and a practitioner locator at KeraSoftLens.com. Call 800.253.9364 or visit ArtOptical.com.
SAFILENS LAUNCHES CONTACT LENS FOR ASTHENOPIA
Safilens launched its fusion 1day vista daily contact lens for asthenopia. The lenses feature D-Stress geometry, which the company says, provides enhanced depth of field to reduce eye strain associated with daily activities such as prolonged use of digital devices. The controlled release of natural substitutes for the tear film from the lens to the eye surface ensures long-lasting comfort in dry environments, such as air-conditioned offices or when blinking is reduced in frequency or is incomplete. Go to Safilens.com/en.
LUXEXCEL INTRODUCES 3D LENS INSERTS
Luxexcel has introduced 3D-printed prescription lens inserts. The Luxexcel VisionPlatform enables 3D printing of ophthalmic lenses for specialty applications, including augmented reality, for which the Belgian company received an equity investment of $4.7 million from Netherlands-based venture capital fund Innovation Industries. Hans Streng, CEO of Luxexcel, said: “60% of the U.S. population needs eye correction. Without custom prescription inserts, those people will not be able to fully enjoy the most advanced new augmented reality products.” For information, call 800.350.4138 or go to Luxexcel.com
NEW OTC DROP TARGETS OCULAR REDNESS
The U.S. Food and Drug Administration has approved LUMIFY (brimonidine tartrate 0.025%), Bausch + Lomb’s over-the-counter eyedrop for the treatment of ocular redness. The low dose of brimonidine selectively constricts veins in the eye, making more oxygen available to surrounding tissue. B+L, a wholly owned subsidiary of Valeant Pharmaceuticals International, Inc., licensed the product from Eye Therapies, Inc. and expects LUMIFY to be available for purchase at major retailers in the second quarter of 2018. Go to Bausch.com.
NEW RESOURCE EDUCATES PATIENTS ABOUT EYEDROPS
The Mentholatum Company, distributors of ROHTO DRY-AID, in conjunction with the Intrepid Eye Society and CEDARS/ASPENS, a not-for-profit society of anterior segment surgeon educators, has developed “Before You Buy Eye Drops: What You Need to Know.” This new educational resource helps you educate patients about when and how to properly use over-the-counter eyedrops. “Before You Buy Eye Drops: What You Need to Know” offers information about different types of eyedrops and what they are most commonly used for, helpful “Do’s and Don’ts” to follow when using eyedrops, step-by-step instructions on how to properly instill eyedrops and links to additional eye health information resources. To download copies, go to the Resources section at the ROHTO DRY-AID Professional website at ROHTOEyedrops.com/